Building GTM engines for growth in the US and Europe
Marketing that connects to revenue
I help technology and IT services companies turn marketing into a measurable growth function: connecting positioning, demand generation, outbound, digital channels, sales alignment, and analytics into one commercial system.
Over 15 years in marketing, I’ve built and led international teams, scaled acquisition programs, launched new go-to-market initiatives, and helped companies increase qualified demand, customer acquisition, and revenue.
Extensive background across:
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Digital marketing: GEO/SEO, SMM, omni-channel advertising, web development
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Content marketing: landing pages, case studies, blogs, whitepapers
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Marketing research & analytics
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Marketing automation & operations
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Event marketing: online, hybrid, and in-person events
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Outbound lead generation: deep market research, outreach automation, ICP and Personas creation, campaign writing, execution and analytics, social selling
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Public Relations: media and community relations
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Video content: interviews, testimonials, promotional videos
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Corporate communications: info portals, newsletters, internal media
GTM strategy | Team management | Budget management
